<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>Sulmoz &#187; Case Study</title>
	<atom:link href="http://sulmoz.com/category/case-study/feed/" rel="self" type="application/rss+xml" />
	<link>http://sulmoz.com</link>
	<description></description>
	<lastBuildDate>Fri, 29 Jul 2011 18:14:17 +0000</lastBuildDate>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.org/?v=3.3.2</generator>
		<item>
		<title>3 Idiots/Five Point Someone And The Rising Power Of Social Media</title>
		<link>http://sulmoz.com/2010/01/3-idiotsfive-point-rising-power-social-media/</link>
		<comments>http://sulmoz.com/2010/01/3-idiotsfive-point-rising-power-social-media/#comments</comments>
		<pubDate>Thu, 07 Jan 2010 13:26:12 +0000</pubDate>
		<dc:creator>Puja Madan</dc:creator>
				<category><![CDATA[Blogging]]></category>
		<category><![CDATA[Case Study]]></category>
		<category><![CDATA[Personal Branding]]></category>
		<category><![CDATA[Reputation Management]]></category>
		<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[3 Idiots]]></category>
		<category><![CDATA[community]]></category>
		<category><![CDATA[Five Point Someone]]></category>
		<category><![CDATA[Online reputation management]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[Transparency]]></category>

		<guid isPermaLink="false">http://sulmoz.com/?p=524</guid>
		<description><![CDATA[Five years ago, it was unimaginable to see a famous, renowned director create an explanatory video and upload it on YouTube. On January 3rd 2010, it actually happened. Rajkumar Hirani, one of Bollywood&#8217;s well-known editor, director and screen-writer was seen in a video titled Rajkumar Hirani breaks silence on 3 Idiots &#38; Chetan Bhagat&#8217;s Five [...]]]></description>
		<wfw:commentRss>http://sulmoz.com/2010/01/3-idiotsfive-point-rising-power-social-media/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>#FollowFriday: Dead Or Alive?</title>
		<link>http://sulmoz.com/2009/07/followfriday-dead-alive/</link>
		<comments>http://sulmoz.com/2009/07/followfriday-dead-alive/#comments</comments>
		<pubDate>Thu, 23 Jul 2009 15:09:02 +0000</pubDate>
		<dc:creator>Puja Madan</dc:creator>
				<category><![CDATA[Case Study]]></category>
		<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://sulmoz.com/?p=322</guid>
		<description><![CDATA[Update: There was some problem with the original post&#8217;s meta (read I goofed up while tinkering around with WordPress) and now the old link is dead. I&#8217;m re-posting the same content here, though comments, pingpbacks and re-tweet data have been wiped out. Sorry! Imagine this: you take the same bus to work everyday. You spend a [...]]]></description>
		<wfw:commentRss>http://sulmoz.com/2009/07/followfriday-dead-alive/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>#moonfruit Offers Insights For Marketers</title>
		<link>http://sulmoz.com/2009/07/moonfruit-offers-insights-marketers/</link>
		<comments>http://sulmoz.com/2009/07/moonfruit-offers-insights-marketers/#comments</comments>
		<pubDate>Fri, 03 Jul 2009 14:38:44 +0000</pubDate>
		<dc:creator>Puja Madan</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Case Study]]></category>
		<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[buzz]]></category>
		<category><![CDATA[MacBook Pro]]></category>
		<category><![CDATA[moonfruit]]></category>

		<guid isPermaLink="false">http://sulmoz.com/?p=205</guid>
		<description><![CDATA[Anyone active on Twitter will have known about this by now. #moonfruit has been number 1 on Twitter&#8217;s trending topics for a couple of days. The reasons for this aren&#8217;t many, just one: Apple. Moonfruit, an unknown name till June &#8217;09 has suddenly become all the rage for one simple and smart choice they made: [...]]]></description>
		<wfw:commentRss>http://sulmoz.com/2009/07/moonfruit-offers-insights-marketers/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>When Social Media Eats You For Breakfast, Lunch and Dinner</title>
		<link>http://sulmoz.com/2009/05/when-social-media-eats-you-for-breakfast-lunch-and-dinner/</link>
		<comments>http://sulmoz.com/2009/05/when-social-media-eats-you-for-breakfast-lunch-and-dinner/#comments</comments>
		<pubDate>Thu, 28 May 2009 06:02:00 +0000</pubDate>
		<dc:creator>Puja Madan</dc:creator>
				<category><![CDATA[Case Study]]></category>
		<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[Oliver Ridley Turtles]]></category>
		<category><![CDATA[Orissa]]></category>
		<category><![CDATA[Reputation Management]]></category>
		<category><![CDATA[Skoda]]></category>
		<category><![CDATA[TATA]]></category>
		<category><![CDATA[TeamBHP]]></category>

		<guid isPermaLink="false">http://sulmoz.com/?p=25</guid>
		<description><![CDATA[Brands that continue on the &#8220;We don&#8217;t need social media&#8221; track are not only missing out on some great opportunities, they are also choosing to let their image be interpreted at will and even tarnished. I&#8217;m outlining cases with Skoda and TATA Corporation, where consumers have vented on social media and found stupendous support. Brand: [...]]]></description>
		<wfw:commentRss>http://sulmoz.com/2009/05/when-social-media-eats-you-for-breakfast-lunch-and-dinner/feed/</wfw:commentRss>
		<slash:comments>5</slash:comments>
		</item>
		<item>
		<title>Branding Lessons from Barack Obama</title>
		<link>http://sulmoz.com/2008/12/online-branding-lessons-barack-obama/</link>
		<comments>http://sulmoz.com/2008/12/online-branding-lessons-barack-obama/#comments</comments>
		<pubDate>Wed, 24 Dec 2008 12:44:11 +0000</pubDate>
		<dc:creator>Puja Madan</dc:creator>
				<category><![CDATA[Case Study]]></category>
		<category><![CDATA[Personal Branding]]></category>
		<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[barack obama]]></category>

		<guid isPermaLink="false">http://sulmoz.com/?p=177</guid>
		<description><![CDATA[While a gazillion blogs are hailing and tracking Barack Obama on his unbelievable feat, I&#8217;d like this blog to focus on the lessons that Obama offers in marketing and branding. Obama and his team have demonstrated over a period of two years what great brands are made of. Consistency: Ask anyone who followed the campaign [...]]]></description>
		<wfw:commentRss>http://sulmoz.com/2008/12/online-branding-lessons-barack-obama/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
	</channel>
</rss>

